New Year, New Digital Marketing Trends to Adopt
As we move into 2022, consumers are constantly adapting: from the pandemic to changing recommendations about work and life. digital Marketing trends embrace these adaptations. Trend 1: Everyone is online more · Focus on ongoing advertising and not just one-time promotions. · Make sure your website is mobile-friendly. · Create a good experience for every part of the consumer search. · Include ecommerce as a part of every strategy. Trend 2: Reach consumers while respecting their privacy · Online consumers expect recognition and service. · Recognize your customers without third-party cookies, and create personalized ads that acknowledge their loyalty. Trend 3: Provide various ways to interact in real time · Consumers are working from home, ordering online and consuming information in different ways. Give them options: § Live chat with bots/and real people, from store employees to influencers. § Video that shows how to use a product. § Livestreaming on social media, which